[ITT-staff] FW: [Highest Business Confidence Ever!] Sonoma County Winter 2016

Wed Feb 10 09:29:40 PST 2016

FYI

________________________________________
Josh Adams, MBA
Dean, Business and Professional Studies
[cid:3364978133_612873]
1501 Mendocino Ave | Santa Rosa, CA | 95401
tel (707) 524-1731
________________________________________

From: Sonoma County Economic Development Board [mailto:ben.stone at sonoma-county.org]
Sent: Wednesday, February 10, 2016 07:01
To: Adams, Joshua <jadams2 at santarosa.edu>
Subject: [Highest Business Confidence Ever!] Sonoma County Winter 2016

[http://r20.rs6.net/on.jsp?ca=366bea7c-19f6-4fa8-9add-e32a8bb37049&a=1112524074693&r=3&o=http://ui.constantcontact.com/images/p1x1.gif&c=c6c9bd10-37ac-11e4-96be-d4ae529cde13&ch=c6cddbc0-37ac-11e4-96be-d4ae529cde13]

Businesses report record confidence levels in Winter 2016!

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/0eff39a9-fbc1-4bbe-8bbc-62dd9357da37.png?ver=1452551059000]<http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkux_h7YGhK2Mpriuf1UwqX6wPBfD-MJ6UCTdDrFm_Wtqcv5jeEyfWGFmHhoyV1w3O4BadzXQOWhiwSWo8RAFby21b2b7ay1_wQ==&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==>

BUSINESS CONFIDENCE REPORT

WINTER 2016

Confidence Level
Yearly Average

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/dda3ed40-4e60-4054-a8c1-7dcea025a60c.png?ver=1455039998000]

Business Confidence
ALL-TIME HIGH!

In Winter 2016, businesses reported a confidence level of 7/10, surpassing all scores since surveying began in 2001.

Business confidence in Sonoma County has been consistently strengthening since hitting a low of 3.2 in the winter of 2008. With confidence exceeding pre-recession levels, businesses are more inclined to increase hiring, make capital investments, and
increase production.

In the past 6 months:

  *   69% of respondents reported increased production
  *   65%  reported increased new customer orders
  *   48% increased employees, with only 6% decreasing their employees

In the next 6 months:

  *   44% of respondents expect to hire more employees, with only 4% predicting a decrease
  *   55% expect an increase in profits, with only 13% predicting a decrease
  *   50% expect to increase investments in locations and equipment, with only 6% expecting a decrease

Capital Expenditures

Local executives mindful of global trends

The majority of CEOs took a moderate or cautious stance towards capital expenditures, which are important for the continued growth of infrastructure and productivity. Uncertainty regarding global players such as China may postpone expenditures due to concerns about the return on investments. The chart to the right illustrates respondents attitudes toward capital expenditures in Winter 2016.

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/6b3f6d2d-dcb1-41d6-8093-0e71fd61a4c0.png?ver=1455047036000]

Businesses Report
Top Impediments to Growth

Permits and Regulations
Shortage of Skilled Labor
Cost of Labor

CEOs cited Shortage of Skilled Labor, Permits & Regulations, and Cost of Labor as the top impediments to growth, followed by Competition and Lack of Demand. Sonoma County agencies are dedicated to helping address these impediments to growth. Some examples of this work are described below.

Sonoma County Agencies
Alleviating Growth Impediments

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/2a40d636-b95d-486f-a2d5-3295fa613d77.png?ver=1455041684000]

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/9c16674d-6977-432e-bf1a-ae3f46dbe189.png?ver=1455048869000]

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/eee50289-99c2-4b69-a874-bd27753027d3.png?ver=1455048731000]

Sonoma County PRMD

Sonoma County Permits and Resource Management Department is now offering an online permit manager to streamline the permit process. View the PRMD Website<http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkt1U5k8aKmuz8qFUiFEOEtUB3q_vJN98PkKuveaexAIud-qKwnIW6FfI-JWKPNawdUA69dwJtHT2i0fH7tRPkzJ-gvDL8aJ0ZUwWBbpM_0camhsRGP-sR1CO_sj0tyBnnS07jJ2KWK98&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==> for more information

Economic Development Board & Sonoma County Job Link

The EDB's Business Services Program, in partnership with Sonoma County Job Link, provides services to job seekers and specializes in helping companies fill vacant positions by connecting businesses with a diversity of skilled job seekers.

Free business support services:

  *   Screening candidates
  *   Coordinating hiring fairs, and;
  *   Connecting businesses to hiring subsidies and tax credits.

Survey Metrics

111 Sonoma County businesses representing 12,464 employees participated in the Winter 2016 Business Confidence Survey. These businesses represent a variety of industries and responded with their forecasts on business conditions and key concerns for future success. Here's how the businesses breakdown by size:

[https://mlsvc01-prod.s3.amazonaws.com/5ce2a970301/674c1882-1b83-4416-8a7a-f60691fa3001.png?ver=1455052342000]

Please direct any questions regarding this information to Economic Research Coordinator Brian Marland at brian.marland at sonoma-county.org<mailto:brian.marland at sonoma-county.org>.

Sonoma County Economic Development Board
SonomaEDB.org<http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkux_h7YGhK2Mpriuf1UwqX6wPBfD-MJ6UCTdDrFm_Wtqcv5jeEyfWGFmHhoyV1w3O4BadzXQOWhiwSWo8RAFby21b2b7ay1_wQ==&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==> | 707-565-7170

STAY CONNECTED

[Facebook]  <http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkt1U5k8aKmuzUNgVXhj2A896G84haNjZy_U-fwiVRXd0Z8fmzLkL2uEm8fbAHkJV3uISMqSHxLneU_WwuU2iEPwUgLAuKz9V5KU03eDgF_Dkvsggbdmn1rQqCECMmUzBfw==&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==> [Twitter]   <http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkm-WIdzA6lybX1oKyezI8ni7TQZXn4gnRmIQr7JYc9KDsc1NmTODFmt3a7kkFwab6g_HZ55xFiSxbGZXnvXYC501c0p2k-Rc18Ce4lx7aN5a&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==> [LinkedIn]   <http://r20.rs6.net/tn.jsp?f=001c2WhalkkAZhwvUCyg8mWkLvwFXnzVxVTzJuthDFhnFfqI2zOiQCbkux_h7YGhK2M-JSuENQZ4duVM0PsIF6rNA5e23UXDsX6h524cWAVYCnuhhzY55wl0cphcuLDt1iR3_0A9C4vMn2k7LhjJ62s6fb3o6EWyiO2uqeb6hMukcgVX91Y9H2ga9QPfsYdFD5_8D9ZIvhESQlUTMQXY49e0rQia8RzphiZ&c=k3zYe6n8TTP1amQz8Az41-pu568NVGL_J2zevIsIIE_lYZIEfaf-gA==&ch=Y4FoNm5P12wuIA8fyXLgKtabQH3TObr5LnLqbnvb_yb8WG1raotgfA==>

Sonoma County Economic Development Board | 141 Stony Circle | Suite 110 | Santa Rosa | CA | 95401

This email was sent to jadams2 at santarosa.edu<mailto:jadams2 at santarosa.edu> by ben.stone at sonoma-county.org<mailto:ben.stone at sonoma-county.org>
Update Profile/Email Address<http://visitor.constantcontact.com/do?p=oo&m=001rtjyLdwj0EPEsWWK4e-Qxg%3D&ch=c6cddbc0-37ac-11e4-96be-d4ae529cde13&ca=366bea7c-19f6-4fa8-9add-e32a8bb37049> | Privacy Policy<http://www.constantcontact.com/legal/service-provider?cc=about-service-provider>
Unsubscribe<http://visitor.constantcontact.com/do?p=un&m=001rtjyLdwj0EPEsWWK4e-Qxg%3D&ch=c6cddbc0-37ac-11e4-96be-d4ae529cde13&ca=366bea7c-19f6-4fa8-9add-e32a8bb37049> [Safe Unsubscribe] <http://visitor.constantcontact.com/do?p=un&m=001rtjyLdwj0EPEsWWK4e-Qxg%3D&ch=c6cddbc0-37ac-11e4-96be-d4ae529cde13&ca=366bea7c-19f6-4fa8-9add-e32a8bb37049>

[Trusted Email from Constant Contact - Try it FREE today.]<http://www.constantcontact.com/index.jsp?cc=nge>

-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://listserv.santarosa.edu/pipermail/itt-staff/attachments/20160210/c3265a93/attachment-0001.html 
-------------- next part --------------
A non-text attachment was scrubbed...
Name: image001.jpg
Type: image/jpeg
Size: 7967 bytes
Desc: image001.jpg
Url : http://listserv.santarosa.edu/pipermail/itt-staff/attachments/20160210/c3265a93/attachment-0001.jpg 